Why cloud telephony is increasingly convincing companies
For a business, phone calls are an essential communication channel for communicating with partners and customers. But advances in cloud computing now make it possible to dematerialize them thanks to what is called cloud telephony or IP telephony.
Very quickly, this technology attracted companies, especially SMEs. At the same time, suppliers are multiplying to offer them more and more choices. Here are some of the reasons that push professionals to adopt this new standard.
Cloud telephony provides access to advanced features
Converting a telephone system to the cloud allows you to benefit from the advanced functionalities usually reserved for large companies. Among these, we can for example cite virtual assistants or solutions for call centers .
The telephone operator RingOver, for example, offers one of the most advanced solutions on the market. On the one hand, your technical teams can very simply manage the entire telephone system of the company from an online interface (installation, configuration, adding a line, etc.). On the other hand, your sales teams and customer service benefit from a real productivity tool for their calls with a multitude of functionalities: advanced statistics, call recording, supervision functions for training, complete CRM integrations, etc. .
In this way, companies can devote more resources to positions that actually contribute to turnover.
Cloud telephony is easy to use
The move to a cloud-based telephony system immediately eliminates the need for physical infrastructure. In other words, no more need to take care of an internal network , reducing costs. Indeed, it is the supplier who is responsible for maintenance, updates or even hosting.
businessman using a phone with cloud technology
Cloud telephony only requires internet access while offering all the functionality of a conventional system. This is a significant advantage, especially for a company whose teams are distributed in different places. An employee at the other end of the world will therefore only have to install a mobile application on his smartphone to communicate with his colleagues.
In all cases, the system remains flexible , which can easily scale up or be reduced depending on the situation.
More satisfied customers
Operating by cloud telephony allows companies to stay in touch with their customers at all times . On the one hand, few external factors (weather, etc.) can interfere with the system. And since employees can have a line from where they are, the company can maintain a constant presence to answer incoming calls.
And if no one is available, for example during the holidays or during off-peak hours, you can simply use a full switchboard . This service, which is configured entirely online with a solution like RingOver, automatically redirects calls to the departments concerned.
Cloud telephony thus allows online creation and configuration of an advanced switchboard with voice announcements, greetings, multilingual voice menu, redirect rules, music on hold, etc.
All these solutions offered by cloud telephony will contribute to customer satisfaction. In any case, this technology currently has only benefits . No wonder she is so successful.